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What Restaurant Franchise Owners Have Learned During COVID

Sep 20, 2021 Franchise Information

“The key to success is action, and the essential in action is perseverance.” – Sun Yat-sen

It’s been quite the year for restaurant franchise owners. There have been many challenges faced, obstacles conquered, and lessons learned.

Here’s what Recipe franchise owners have discovered while doing business amidst COVID-19.

It’s Still A Good Time To Invest

Despite the pandemic, it’s still a good time to invest in opening your restaurant business.

If you start building or renovating now, you’ll be ready for the rush as people return to restaurant dining.

For investors and entrepreneurs who have always wanted to open a restaurant but have yet to take the first step, reaching out to a franchisor about opening a new location, or conversion through a renovation, is a great starting point.

Investing in a franchise will guarantee you have extra support as you prepare to open your restaurant. You’ll also have access to established marketing to get the word out about your new business venture.

Belonging To A Franchise Gives You A Solid Foundation

If you are considering opening a franchise restaurant, it’s a great time to join forces with a trusted and established brand.

Franchises provide a solid foundation and backbone to restaurant businesses, providing resources to quickly develop and implement new strategies, safety procedures, and delivery options.

The stress of adapting during difficult times can be overwhelming. However, with a franchise in your corner, security and support is a phone call away.

For Recipe franchisees, from the moment you fill out our application to join one of our iconic brands, you’ll have a dedicated support team focused on providing you with the resources and support you require to be successful.

Agile Marketing & Outreach Matters

In leveraging the brand power of an established franchise, outreach and marketing during difficult times becomes easier, quicker, and wider-reaching.

Being a franchisee also guarantees your restaurant will have a loyal following of customers who are likely already familiar with your reliable service and are therefore more likely to give you their business.

Ultimately, being part of an agile and customer-focused franchise not only saves owners money but also helps to boost outreach and potential for success.

Teamwork Makes The Dream Work

While restaurant owners and operators across the globe have developed their own unique coping strategies during the pandemic, one thing remains true for all restaurants: having the support of your team is essential.

When health or safety concerns arise, teams must come together to commit to a shared social safety plan that will keep everyone, themselves included, safe.

Franchise employees meet high standards to comply with safety guidelines and are trained to provide impeccable customer service.

With structured onboarding and sophisticated hiring practices, there’s nothing a qualified franchise team can’t handle together.

Safety Is A Priority, Now More Than Ever

When safety concerns arise for restaurant owners, established rules and regulations, as well as guidance and support from partners is essential for everyone’s health and success.

Restaurant franchise owners have a responsibility to protect their guests, employees, and the greater brand they represent in their community.

Amid the COVID-19 pandemic, Recipe brands have found comfort and protection under a shared Social Safely Plan that was rolled out across the country to keep guests and teammates safe, at all locations.

The Social Safely program represents a promise of safety protocols and procedures that Recipe restaurants make and will continue to make for years to come.

Be Ready For Anything

Business may have become more unpredictable, but that doesn’t mean restaurant staff and franchise owners can’t prepare for the future.

While doors may need to close temporarily, there is still much to be done behind the scenes to ensure a restaurant is ready for when guests return, or for delivery or take out servicing. You have to be ready for anything.

Ready to talk about opening a franchise restaurant during the pandemic? Get in touch with a member of our franchising team to discuss your goals and options.

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