Looking to invest in a restaurant franchise opportunity? Are you a QSR type or FSR type? Let’s break down what these two franchise types are to help you decide.
QSR stands for Quick Service Restaurant, though they are more commonly known as fast-food restaurants. Examples include New York Fries and Harveys.
If you are a passionate entrepreneur who wants to grow your business with various types of revenues, then a “Quick-Service Restaurant” (QSR) is a great choice.
“Fast casual restaurants are well positioned to capitalize because quality and menu innovation are at the forefront of everything that we see in fast casual, be it from coffee to burgers.” – Mark Dempsey, Restobiz
Here are some more reasons a QSR might be the right business model for you:
Millennials
When it comes to millennial spending habits, quick service restaurants (QSR) are in a strong position. According to Shopkick, Millennials are more willing than other generations to eat out and eat on the go.
The Lunch Market
According to QSR Magazine, consumers visit fast-food and fast-casual restaurants for lunch more often than FSRs, largely due to time pressures.
Full-Service Restaurant franchises are also known as FSR. FSRs are characterized as restaurants that do provide table service to their customers. Examples include Kelseys, and Montanas.
This form of dining has price points of approximately $15 per meal and offers menus with a much wider range, appealing to diverse, more sophisticated palates.
Therefore, these business opportunities are best suited to those with deep experience in the industry, who are looking to step things up.
Some other reasons an FSR might be the right business model for you:
Delivery Service
Many full-service restaurants have been reluctant to use delivery platforms due to high commission fees, however, at Recipe, we absorb this cost on our franchisee’s behalf.
Health & Wellness
People have become more concerned about the nutritional value of their food and their children’s food. Therefore, having diverse food options is an asset.
So, what’ll it be? QSR or FSR?
Contact us today to find your answer.
Get in touch with a member of our franchising team to discuss your goals and options.
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